Looks like the folks at Grey must have read my open letter and taken my advice — there are now something like 7 or 8 Robe Lowe spots running in the DirecTV campaign, all very funny and no longer driving us mad with the endless replaying of the original two.

See, that wasn’t so hard, was it? Just spend gobs of money on production and the buy and let your creatives run wild. I’m sure your client is grateful despite all those expenditures because this campaign is a high profile success that also drives home the DirecTV > Cable argument. Win-win for all concerned and I’m happy I could be of service.